March 6-8, 2018 - Sonoma, CA
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Tuesday, March 6 • 2:50pm - 3:20pm
Promoting Your Open Source Project. Social Media and Communications - Tips, Tricks, and Being Effective - Kim McMahon, {code}

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Communicating in open source is about sharing information, engaging, and building community. How to reach our audience is something we all think about!

In this interactive and audience participation talk, Kim will talk about the social media techniques she uses as well as the specific activities you can do to build community and have conversations. She will cover content types, approaches for engagement, and tips for collaborating, and building community - key for social media in open source. Kim will discuss the activities she uses in her role at {code} and do a live demo of the open source social media dashboard which is used to track metrics, get learnings from social activities, and make adjustments to the social media plan.

There will also be time for audience engagement in an interactive conversation on best practices we all use in our communications activities.

avatar for Kim McMahon

Kim McMahon

Senior Director, Advocacy and Community, FreeBSD Foundation
Kim McMahon is well-known in the open source ecosystem as a marketer of open source and growing healthy and productive communities. She is currently at The FreeBSD Foundation leading the Foundation’s advocacy, marketing, and community efforts to develop a go-to-market plan, long... Read More →

Tuesday March 6, 2018 2:50pm - 3:20pm PST
Kenwood 1